Is Your Bed & Breakfast Targeting The Wrong Audience? *
What is your marketing strategies target when promoting your Bed & Breakfast to prospective guests? The first thing you need to determine is who is your target audience. Your digital marketing strategy should be designed to attract the most motivated travelers...6 Ways to Manage Your Brands Online Reputation *
Recent surveys of business investments in the hospitality sector, large or small, the largest amounts of money are channeled to online reputation management. This ranks higher than whats budgeted staff training and marketing. Bed & Breakfasts deal directly with...Reduce 5 Types Of Friction to Increase Your Direct Bookings *
While Online Travel Agents are important for your bed & breakfast, the value of direct bookings are huge. Direct bookings not only impact your profitability, but they influence your guest relationship. As the industry matures, it’s inevitable that at times...Is Your Bed & Breakfast Instagram Account engaging? *
Facebook and Instagram are designed for different tasks. Though they are both social media sites you use to connect with your friends, their unique features crave different audiences. Both platforms are popular, image-centric social sites, but you must...
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